Asheville, NC or Nashville, TN: which Airbnb market costs more per night, and which is fuller? $264 vs $323 a night, 73.8% vs 77.7% of December open, 28.9% vs 29.9% estimated occupancy
UpRev's Airbnb Market Data puts Asheville, NC and Nashville, TN side by side from Inside Airbnb's public September 2026 snapshots: On these figures, Nashville lists at $59 more a night than Asheville at the median, with 3.9 pts more of December open and 1.0 pts more estimated occupancy, and 3.70 times as many bookable entire homes.
By UpRev. Data as of 19 September 2026 for Asheville (2,308 bookable entire homes) and 19 September 2026 for Nashville (8,542 bookable entire homes). The benchmark is quarterly. The next issue, from the December 2026 snapshots, follows in February 2027.
Airbnb Market Data / Airbnb Market Comparison / Asheville vs Nashville Airbnb Market Data
Which costs more per night, Asheville or Nashville?
The listed nightly price is the asking price of a near-term stay at a bookable entire home, net of host discounts and before taxes and fees: what a guest was quoted, not what a guest paid.
| Bedrooms, median listed nightly price | Asheville | Nashville | Gap, Nashville minus Asheville |
|---|---|---|---|
| Studio | $141 | $194 | +$53 |
| 1 | $180 | $214 | +$34 |
| 2 | $264 | $284 | +$20 |
| 3 | $306 | $351 | +$45 |
| 4+ | $556 | $473 | -$83 |
| All | $264 | $323 | +$59 |
Source: Inside Airbnb (https://insideairbnb.com), licensed under CC BY 4.0 (https://creativecommons.org/licenses/by/4.0/). Aggregated and summarised by UpRev; the figures are UpRev's, not Inside Airbnb's.
Which market has more nights still open to book?
Open nights are the calendar nights a host still offers to book, as Inside Airbnb collected them. A night that is not open may be booked or blocked by the host, and the calendar does not say which, so a low share open is not proof of demand on its own.
| Bedrooms, December nights open | Asheville | Nashville | Gap, Nashville minus Asheville |
|---|---|---|---|
| Studio | 73.5% | 74.7% | +1.2 pts |
| 1 | 72.8% | 78.0% | +5.2 pts |
| 2 | 73.7% | 77.4% | +3.7 pts |
| 3 | 75.1% | 78.3% | +3.2 pts |
| 4+ | 73.8% | 77.4% | +3.6 pts |
| All | 73.8% | 77.7% | +3.9 pts |
Source: Inside Airbnb (https://insideairbnb.com), licensed under CC BY 4.0 (https://creativecommons.org/licenses/by/4.0/). Aggregated and summarised by UpRev; the figures are UpRev's, not Inside Airbnb's.
Which market has the higher estimated occupancy?
Estimated occupancy is Inside Airbnb's own review-based model, run by UpRev with each region's average stay. It is an estimate built from reviews, not a count of bookings, and it reads low because a review follows check-out.
| Bedrooms, estimated occupancy, mean | Asheville | Nashville | Gap, Nashville minus Asheville |
|---|---|---|---|
| Studio | 24.6% | 26.1% | +1.5 pts |
| 1 | 32.0% | 34.9% | +2.9 pts |
| 2 | 28.0% | 32.3% | +4.3 pts |
| 3 | 27.3% | 29.6% | +2.3 pts |
| 4+ | 26.7% | 24.3% | -2.4 pts |
| All | 28.9% | 29.9% | +1.0 pts |
Source: Inside Airbnb (https://insideairbnb.com), licensed under CC BY 4.0 (https://creativecommons.org/licenses/by/4.0/). Aggregated and summarised by UpRev; the figures are UpRev's, not Inside Airbnb's.
How do the two short-term rental (STR) markets compare on supply and hosts?
| Measure | Asheville | Nashville | Gap, Nashville minus Asheville |
|---|---|---|---|
| Bookable entire homes | 2,308 | 8,542 | 3.70 times |
| Change in bookable homes since June | -2.8% | -1.2% | +1.6 pts |
| Run by hosts with 2+ listings | 53.9% | 72.4% | +18.5 pts |
| Minimum stay of 30 nights or more | 6.8% | 10.3% | +3.5 pts |
| Entire homes, share of all listings | 89.9% | 91.0% | +1.1 pts |
Source: Inside Airbnb (https://insideairbnb.com), licensed under CC BY 4.0 (https://creativecommons.org/licenses/by/4.0/). Aggregated and summarised by UpRev; the figures are UpRev's, not Inside Airbnb's.
What stands out in each market?
Asheville, NC: Asheville's bookable entire homes quoted a median $264 a night for near-term stays in UpRev's September 2026 count of Inside Airbnb data, just under the 34-region median of $272. What sets Asheville apart is how recently its homes were reviewed: 85.1% had a review in the last 12 months, the 4th highest share of the 34 US regions in the benchmark.
Nashville, TN: Nashville has the largest homes of the 34 US regions in UpRev's September 2026 benchmark: 29.9% of its bookable entire homes have 4 or more bedrooms, against a median of 12.9%. Its median near-term quote was $323 a night, above the 34-region median of $272.
How should the gaps be read?
Each gap is the second market minus the first, computed from the two figures printed beside it and at their precision; a dash marks a class too small to report on either side. A gap in shares is in percentage points. The supply ratio is the second market's bookable entire homes over the first's.
Inside Airbnb collects each region on its own days, so the regions' calendars were read at different distances from each month ahead, and a gap in open nights between two regions partly reflects the days each was collected. Every row carries its own snapshot date, and the method page sets out the rest.