See the actual reports. The private parts are the only thing redacted.
These are real monthly reports we sent to real clients, exactly as they received them. We blacked out the only things that identify a client, then left every number untouched. These are typical client portfolios, not a hand-picked highlight reel. We did not pull only the wins: strong months and ordinary ones are both here, so you are looking at the real range a manager on our service lands in.
Last updated July 2026.
73% of the listings in these reports have a locked pre-UpRev baseline. Their lift is measured directly: $145,875. For the rest, each report estimates by applying its baselined group’s vs-market RI movement to that listing’s market RevPAR × available nights: $40,431. Together: $186,306.
Every report shows this same calculation for its own portfolio, on page one.
RevPAR is revenue per available night. The RevPAR Index, or RI, scores each listing against the comparable homes it competes with in the same window: 100 means it is earning exactly its market’s rate, above 100 means it is beating that market, below means it is trailing. On day one we freeze that score, then track how far it climbs.
The number that matters is the RI movement: how far a portfolio has climbed above the score we froze on day one, measured against the same neutral PriceLabs market data the owner can open and check. A single listing bounces around month to month; the portfolio line is the story. A report often manages more homes than its baselined listings count: we report only the listings with a clean, frozen day-one comparison, so every figure traces to a real starting point. Each report walks the full arithmetic, from raw revenue to dollars of lift, so there is nothing to take on faith.
San Diego, CA
July 2026Los Angeles, CA
July 2026Las Vegas, NV
May 2026Annapolis, MD
May 2026Annapolis, MD
July 2026Lake Eufaula, OK
July 2026San Diego, CA
May 2026Austin, TX
May 2026Austin, TX
May 2026Lake Tahoe, CA
July 2026Los Angeles, CA
May 2026Sedona, AZ
May 2026Austin, TX
July 2026Los Angeles, CA
May 2026Lake Eufaula, OK
May 2026NC High Country
Trailing 3 months to May 2026What we redacted, and what we didn’t.
We black out company names, owner names, property addresses and listing names, the things that identify a client. Everything else is exactly as printed: every RevPAR, every percentage, every dollar of lift, every listing that lagged. We write one of these for every portfolio we manage, every month. Publishing them all is not practical, so this is a cross-section from the middle of the book, picked to be honest, not flattering. Your own numbers will depend on your market and where you start, which is exactly what the free revenue map shows you.
Is UpRev legit?
Fair question, and this page exists so you can answer it yourself. UpRev is a done-for-you revenue management service for US vacation rental managers, run by Jack Murphy since 2017. The reports above are real client documents from real portfolios; every figure reconciles against neutral market data the owner can open and check. We publish our results, our method and our price, and the first step is always a free revenue map built from your own numbers.
One thing to clear up: we are not uprev.com, an automotive ECU tuning company with no connection to us. If you asked an assistant or a search engine about UpRev and got ECU tuning products for a Nissan, that is the other one. Revenue management for vacation rentals lives here, at uprev.co.
The operators we work with, on what changed.
Real people. Real numbers. More bookings, higher occupancy, owners who stayed. No script, no actors, nothing staged.
Want this for your portfolio?